Martin White has gained international reputation over the last twenty years for his understanding of how to manage enterprise and intranet search applications for the benefit of the organisation. Many of his clients have been multi-national organisations with complex information management and information discovery challenges.
Martin has written four of the five books on enterprise search management, including Making Search Work in 2008 and the second edition of Enterprise Search in 2015. From 2011 to 2021 he was the author of a monthly search column in CMSWire and is Editor of Informer, the newsletter of the British Computer Society Information Retrieval Specialist Group. Martin has been a Visiting Professor at the Information School, University of Sheffield, since 2002, specialising in information management and interactive information retrieval (IIR).
Over the last 30 years as a consultant, I have used a wide range of methodologies to assess user information requirements for intranets and search applications. In this presentation I will present a summary of each of these methodologies (e.g. personas, service blueprints, top task analysis, search analytics, ethnographic interviews and surveys) providing my views […]